Today, I want to take some time and educate you about big ticket affiliate programs.
I’ve been doing affiliate marketing successfully for about 10-years now. It wasn’t until a few years ago that I learned about big ticket affiliate programs. Once I learned about this powerful concept, my business changed for the better. My only regret was not learning about them sooner.
In the paragraphs below, I’m going to teach you the ropes about big ticket affiliate programs, so you can objectively decide if this is a business model/strategy that you want to pursue.
Which Business Model Do You Want to Do?
To the best of my knowledge, there are two STRATEGIES a business can use when it comes to pricing their products. First off, they can work on very small margins, but make tons of sales. They could buy a product for $1 and sell it for $2. They could sell thousands, even millions of these products and make HUGE profits.
I call this the Wal-Mart business model. They might make 10-50 percent on each item they sell, but they have millions of customers and they sell billions of dollars worth of products each year.
Why? Because everyone buys shampoo, food, clothes, vitamins, toilet paper, skin care, etc. and they love getting these products at a cheap price. This is a great business model IF you have a ton of traffic, prospects, customers AND mass market products.
The second strategy is to promote products or services you make LARGE MARGINS with. For example, you sell a product that costs you $50 to manufacture for several hundred dollars, maybe even several thousand dollars.
This works very well with NICHE products and SPECIALTY PRODUCTS, but not typically for mass market products. I call this the BENTLEY business model.
Why? Because Bentley cars sell for high six figures per car and Bentley makes huge returns on each sale. Bentley is in a niche market: people who can afford high end luxury cars.
There are thousands of businesses, both online and offline that use these strategies successfully. Ultimately, you have to decide which business model works best for you. Personally, I prefer the LARGE COMMISSION model.
What are Big Ticket Affiliate Programs?
Big ticket affiliate programs are affiliate programs that pay you large commissions. This might range from several hundred dollars to ten thousand dollars or more, per sale.
It might sound hard to believe, but there are lots of big ticket affiliate programs in just about every niche. All you have to do is search the internet and you will find some.
Example Big Ticket Affiliate Programs
Writing from my own experience, here are FOUR big ticket affiliate programs I use and promote myself. Keep in mind that you want to promote affiliate products that are relevant to your niche. These are just examples to show you what is out there.
As a quick disclaimer, I am sharing these programs because I USE THEM and LIKE THEM. I’m not going to talk about programs I’ve never even tried myself.
# 1 Elite Marketing Pro
This is a business in a box. Although they do offer smaller commissions on some products, you can earn thousands of dollars per sale. Depending on your own membership level, you can earn 20, 40 or 90 percent commissions on your sales. Check out Elite Marketing Pro.
# 2 Power Lead System
This is the marketing system I use to promote ALL of my online business. You can earn up $1,000 per sale promoting PLS. This service includes capture pages, auto-responders and much more. Check out PLS.
# 3 Global Money Online
This is a market platform to generate leads for your online business. You can earn up to $2,000 per SALE. I use this platform to advertise, generate leads and provide an additional income stream. Check out Global Money Online.
# 4 Top Surfer
With Top Surfer, you can earn up to $109 per sale, which gets paid directly to you. This is a safelist you can use to promote any website. Check out Top Surfer.
All of these affiliate products cost money to join. That doesn’t bother me though, because it forces you to actually use the product yourself. Also, these big ticket affiliate programs focus on the make money online and network marketing niches: two niches I participate in.
If you do a little research, you can find big ticket affiliate programs online that are relevant to your niche and are free to join. Just visit mother Google and type in what you are looking for!
Reasons to Promote Big Ticket Affiliate Programs
The # 1 reason to promote big ticket affiliate programs is you can earn huge commissions per sale.
While most internet marketers are busy trying to make money online by promoting Amazon affiliate products or Google Adsense, they are really missing out.
Why? Because these affiliate programs typically pay you $1 or less per sale. That means you have to have a TON of traffic, clicks and sales to generate a full-time income. This is very doable if you have a website that gets several hundred thousand page views per month, but for the average person it is next to impossible to do.
Let me put things in perspective for you. Say your goal is to earn $3,000 per month with your online business. To do so, you have several choices.
- You could sell 3,000 affiliate products that pay you $1 each
- You could sell 1,000 affiliate products that pay you $3 each
- You could sell 100 affiliate products that pay you $30 each
- You could sell 10 affiliate products that earn you $300 each
- Or, you could sell 1 affiliate product that pays you $3,000
All of these methods have their merits, but I would personally rather spend my time selling ONE affiliate product and earning $3,000 per sale. Personally, I don’t think it’s any harder to sell a $3,000 product than a $30 product.
How to Pick a Big Ticket Affiliate Program
So, how do you pick a big ticket affiliate program to promote? These are some things I would personally look for.
# 1 The Value
Value is everything. Just because you wouldn’t spend $1,000 on something doesn’t mean someone else wouldn’t. Whenever possible, I highly recommend you purchase the product you are promoting. This gives you a quick idea as to the value it offers. You can also check out testimonials from satisfied customers. An expensive product must provide a TON of value.
# 2 The Marketing Tools
What marketing tools are available to help you promote the affiliate program? Are there banner ads, email ads, link ads, etc.? Is there an affiliate manager who can answer your questions and provide answers to you? Do you get a back office where you can view your stats and sales?
# 3 The Commission Structure
What is the payout for each sale? What percentage, or how much money do you make, per sale? Ideally, you want to earn at least $100 per sale or at least 50 percent of the sale. If you’re selling an item for several thousand dollars you should make at least $500 to $1000 per sale.
# 4 The Sales Copy
Does the video sales letter or written sales letter actually persuade people to buy? Is it well written? Is it mobile friendly? Is the layout appealing? Does it look professional?
# 5 The Reputation
What is the reputation of the product or company online? How many “scam” articles are there written about it? How many complaints are there? Can people return the item and get their money back if they want to? Are there more HAPPY customers than unhappy customers?
How to Promote Big Ticket Affiliate Programs
Here are some different ways you could promote big ticket affiliate programs.
- Pay per Click
- Blog Reviews
- Video Reviews
- Ezine Advertising
- Solo Ads
- Banner Ads
- Guest Posts
- Forum and Blog Comments
- Email Signatures
- Classified Ads
- Sponsored Listings
This is not an inclusive list. It’s just designed to give you a few ideas to consider.
Here are some of my best success tips on how to succeed promoting big ticket affiliate programs.
# 1 Use the Product Yourself
Like I mentioned earlier, it’s best if you use the product yourself. I know that’s not always possible, however, if you have experience using the product or service, you will have a story you can share with others. You will have conviction and belief in the product, and will be much more persuasive when promoting it.
# 2 Think Like Your Buyer
Stop thinking like you normally do and put your eyes in the mind of your buyers. Think about what problems they are trying to solve and how might the product you are promoting help them do that.
# 3 Focus on Just 1-2 Programs at a Time
Do not go out and promote 10-20 different big ticket affiliate programs at once. That is the recipe for failure. Instead, find 1-2 programs that make sense to you and focus on those exclusively.
# 4 Master Traffic Generation
You will either fail, or succeed, based on your ability to send a TON of targeted traffic to your affiliate offer. That is the only difference between a top affiliate marketer and someone who struggles. Find 2-3 ways to get traffic and MASTER those strategies.
There you have it folks. These are my insights on big ticket affiliate programs. I hope I have opened your eyes to the possibilities of promoting big ticket affiliate programs. I hope you will take the information in this article and apply it in your own online business.
What are your thoughts? What are your best tips for promoting big ticket affiliate programs? Is this something you have done in the past? If so, leave a comment below and let me know what you think. I look forward to hearing from you.